"UP’s MSME dept signs MoU with Koo App to promote ODOP products"

The Uttar Pradesh governmen t’s micro, small and medium enterprises (MSME) and exports promotion department signed a Memorandum of Understanding (MoU) on Wednesday with Koo App to give a further boost to one District One Product (ODOP), an ambitious scheme of chief minister Yogi Adityanath. Additional chief secretary MSME and export promotion department Navneet Sehgal signed and exchanged the MoU with co-founder and chief executive officer of Koo Aprameya Radhakrishna.

“Association with Koo is aimed at promoting our ODOP products to a larger audience and driving conversations around ODOP in several regional languages,” said Sehgal.

Read more at Hindustan Times