‘Mandi’-type e-platform to help small businesses in Kerala

KOCHI: The one thing micro, small, and medium enterprises (MSMEs) in the state lacks is marketing knowledge though they make quality products. The MSMEs either depend on middlemen or e-commerce platforms like Amazon and Flipkart to sell their products. But these strategies many times don’t work in their favor. While the middlemen eat into their profits, these enterprises face stiff competition from branded products on the e-commerce platforms.

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