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‘AI use cases for India’s BFSI sector are huge,’ says Arundhati Bhattacharya of Salesforce India

Artificial Intelligence (AI) will bring transformative personalisation in the Indian Banking, Financial Services and Insurance sector (BFSI), said Salesforce India’s chairperson and CEO, Arundhati Bhattacharya.

The Chief Executive Officer told Business Today that the Indian BFSI sector has lacked a great deal of personalisation, but she believes that AI use cases in Customer Relationship Management (CRM) can bring in a lot of personalisation.

Read more at Business Today

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