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After noisy foray into food, ONDC marks fintech push with blueprint of credit, gift card purchases


In a move that shows the vast scope of its e-commerce ambitions from food to fintech, Open Network for Digital Commerce (ONDC) has for the first time released a blueprint of how financial services could be sold on the government-backed interoperable network.This comes months after its foray into food and grocery deliveries with large incentives ruffled the hyperlocal commerce sector, and invited criticism for trying to disrupt incumbents with discounts.


The draft specifications for financial services, released on developer platform GitHub, are attached with a memo saying that ONDC is looking to build a nationwide network for the sector, support innovation and bring on board policymaking authorities, among other things.


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